Sport Taranaki — Video Production

The Brief

Sport Taranaki works across the region to support active communities and sporting organisations. The video needed to reflect that scope without becoming generic.

The challenge with regional sport organisations is often the same: a wide mandate, a lot of people to represent, and a limited window to capture it all.

Pre-Production

We spent around three hours in pre-production — enough time to get clear on the structure before anything was filmed.

That meant working through the story logic, identifying what we actually needed on the day, and making sure the shoot wouldn't carry the weight of unresolved creative decisions.

A tighter pre-production process tends to make the shoot calmer.

The Shoot

The shoot ran to fifteen hours across its duration. That's a reasonable investment for a project of this type — enough time to cover multiple setups or locations without rushing.

We worked to capture material that would hold up through editing: clean audio, usable light, and enough coverage to make the cut flexible.

Edit

Two hours of editing followed the shoot.

With a well-structured shoot behind it, the edit was focused. The goal was to shape the footage into something clear and purposeful — not to fix problems, but to find the best version of what was captured.

What We Shipped

The finished video was delivered and marked complete in March 2026.

The project followed a straightforward arc: prepare thoroughly, shoot deliberately, edit with focus. That rhythm tends to produce work that feels considered rather than assembled.